Hazie’s
Hazie’s gives way to a world of the surreal 70s where you can walk in, grab a drink, and enjoy and let-loose with a friend or strangers alike.
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With an interior space worn in like your favorite pair of jeans and an eclectic rotation of rock and roll sounds, Hazie welcomes you to your new neighborhood spot. A friendly watering hole in the middle of Hayes Valley with the ethos of San Francisco in the decade of love. Come by old friend.
The Hazie’s logo features a typeface with wavy characteristics and high contrast between its thick lines and thin tapers. It pays homage to the style of the free-spirited 1970’s. A stylized hand delicately holds onto a poppy flower; an icon of California. An abbreviated “H” fits snugly in the curvature of the hand. The pattern is a graphic inspired by the burl wood texture of the bar facade within the restaurants’ interior, and acts as a contemporary update to a more traditional tie dye pattern. A red neon sign hangs in the entryway, greeting night time visitors with a warm bar-centric feel. At the corner of the building, a blackened steel blade sign glows with the Poppy flower icon logo, beckoning visitors to stop in.